Stand out in a saturated market
Remington are one of the most trusted haircare brands in the world with a global following. But in such a saturated market, Remington knew that they needed to dominate the Social Media space in order to take the lead in haircare sales.
In order to make sure they had the edge on their competitors, we used their global brand message of #getyouryouon and amplified it heavily on social. We sourced 100s of influencers who used the products and shared the hashtag whilst creating beautiful campaign photography for Remington to share on their own feeds. Using the campaign message as a springboard, we made sure that diversity, difference and empowerment was at the heart of every post.
By working with a number of beauty Influencers whilst revamping their own feeds, Remington were able to tap into a huge community of potential customers and stand out from their competitors.