The main reason 90% of product launches fail is due to a lack of intelligence. Without intelligence, hunches drive decision making, and these hunches are driven by blanket prejudice and bubble-thinking.
Using social-first data, market research and trend forecasting, we see through your customers’ eyes and predict their future behaviour. The insights we uncover create the strategies that drive your customers to checkout.
And when it comes to data, more is more. We crave new intelligence to better understand your customer. We feed this natural curiosity through running industry-first neuromarketing studies at Engage Lab, to better understand what your customers want to feel, and how to make them feel it.